Managing and Shaping Innovation by Conway, Steve; Steward, Fred

Managing and Shaping Innovation provides a comprehensive analysis of innovation, including developments in theory, perspectives on innovation and the management of innovation.
 
Synopsis:
 
Managing and Shaping Innovation enables students to understand the theories of innovation and to appreciate technological change and the management of innovation in organisations. The presentation and discussion of the theory and research in the book equips the reader with a solid academic underpinning and the illustration and cases in each chapter apply the theory in a real world context. The broad coverage includes the typical topics found on innovation management modules and also gives explicit attention to developing areas such as social networking. The network perspective included in the text is just one example of the analytical approach the authors take. Online Resource Centre For lecturers: Instructor manual with case notes and model answers PowerPoint slides Figures from the text For students: Additional cases
 
About the Author:
 
Dr Steve Conway is Senior Lecturer in Operations and Supply Management at the University of Bath School of Management. Previously he was a Senior Lecturer in Innovation at Leicester University Management Centre. Dr Fred Steward is Professor of Innovation and Entrepreneurship at Brunel University. He is programme leader in the centre for Brunel Research on Enterprise, Sustainability and Ethics. Previously he was a Reader in Innovation at Aston University Business School
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